Twitter Blog Marketing Tactics

So you've chosen your topic, written some great content, and made a blog. Hopefully you used some of the blog SEO tips I discussed in my last post to get indexed and ranked for at least some of your target keywords. Maybe you're even starting to see some traffic trickle in, but... wouldn't it be great if you could send interested visitors to your blog as soon as you post? Even better, I'll show you blog marketing tactics that can get targeted visitors to come to your blog whenever you choose!

How to drive traffic to your blog using Twitter

First things first, you have to sign up for Twitter if you do not have an account. You can check out my Twitter profile here: absurd_human on Twitter. Now, here's the key - don't blindly follow people, even though some "pros" will tell you to do so. And definitely do not use any sort of autofollow tool. Find people relevant to what you are doing, and follow them. Be active with a good balance of @replies, direct messages, and public tweets. Try to restrict your Tweets to your area of expertise or the topic of your blog or site. If you are using Twitter as a personal tool to communicate with friends, you may want to create a separate Twitter account for your "brand" - even if it is just a small blog or website right now. Hint: find someone who is interested in the topic of your site (try a Twitter search) that follows say around 1,000 people, and look through the people they are following (not the people who follow them) for interesting people whose updates you might be interested in. Follow between 50 and 100 people per day, but don't let your ratio of followers / following get too out of hand.

How to get followers on Twitter

• Make a bio! People generally skim follower lists, so they only see your bio as it pops up in the tooltip. Most people make their decision to follow people on Twitter based on just the image, username, and bio. If you have these three things, and they attract attention, you will get more followers.


• Customize your Twitter page! This one is a little more difficult, but worth it. Check out my Twitter background. Spiffy, no? To upload your own, click "Settings"->"Design"->"Change Background Image" - make sure your image is large enough for most resolutions (1024px x 768px) or use the "tile" option


• Post meaningful tweets, with a good balance as described above.


• Retweet things you find truly interesting or funny, but don't go overboard.


• Tweet the right amount: don't tweet every 3 seconds or every 3 months, somewhere in between should be good.


• Offer something useful in exchange for following you: software, services, friendship, something of value.


• Don't auto-anything. Scheduling tweets for later using Tweetlater is ok, but I don't think anyone really likes getting auto-DMs or spam


• Make it easy for people to interact with you through Twitter: put a Twitter widget on your blog, add Tweetmeme buttons to your posts - they work!


• Tweet your posts, but don't spam. It's ok to tweet about the same post later, but don't let your profile start to fill with only links to your own stuff.


• Use cli.gs or another URL shortening service that comes with analytics. See what works and what doesn't!

Is marketing on Twitter worth the trouble?

You might think "Why don't I save myself all that time and just use PPC advertising to drive some quick traffic to my blog. That seems to work for all the marketing pros." Yes, PPC can give you targeted blog traffic (if you do your keyword research), and it should be a part of your overall marketing strategy. However, I would recommend waiting until you've made money from your free marketing efforts, then put that money into PPC marketing - that way you are not taking on any risk and have the luxury of being able to lose money finding the best PPC strategy for your site.

If you still don't think it is worth your time to build a targeted network of followers, consider the fact that a "good" CTR for Pay-Per-Click advertising is around 1-5%. Earlier this week, when I had a mere 100 Twitter followers, I sent out a link to my post about the new AdSense privacy policy requirements. Here are the results:

Notice the little pop-up box that says "12"? That's the number of hits on the first day I sent it out. So, just over 100 followers, 12 immediate clicks. 10% CTR. Ok, sure, I can get 10% on one link one day, you say... Good, you should be skeptical, especially about Internet marketing. Let's see what happens next.

I keep diligently finding Twitter followers who share my interests in technology, music, and above all, humanity. Friday I was over 600 followers. I sent out another link, this time to these blog SEO tips. Let's see what happened:

Again, notice the pop-up box: 63 hits the day I sent that link. 63 / 600 ~ 10% close enough for me to assume there could be a positive correlation (I know the Twitter box says 723 followers - I procrastinated a bit). Now, I obviously can't guarantee that you will get x% CTR or that people will buy from you if you market your blog on Twitter. What I can tell you is that this is one of my blog marketing tactics, and I'm seeing a consistent 10% click through ratio and gathering attentive readers who often become return visitors. If you follow the steps above, you will probably have a much smoother Twitter experience than if you choose the path of the "pro marketer" and use auto-follow tools and buy any Twitter marketing tool when it comes out.

Follow me and you just might build a super-targeted network of followers who share your interests, engage in meaningful discussions, and eagerly wait for you to show them the next cool new thing on Twitter!

Thanks for reading - Please ReTweet!

"Twitter Blog Marketing Tactics" continued here...

Blog SEO Tips

Here are a few neat blog SEO tips to help your blog rank a little higher in search engines. Why should you listen to me about blog SEO? Granted this blog is fairly new, and PageRank 0, but most of my posts get listed in Google for the keyword I want within minutes, and I am actually on the first page right now for "adsense privacy" and "adsense cookies" (depends on your browsing history now).

Now, it is not very difficult to get into the first page as a "recent" result, even without much SEO - these are blog posts and other news items within the last few hours that show up in Google search results. Try it - if you search Google for relevant news when it happens (try Googling a Twitter trend) you will see a few blogs and sites with lower "authority" but when you search for them a few hours later they will be lower. Often, these "fresh results" seem to completely drop out of the search results before going into the "main" index. Remember: now that Google uses your web history to refine results, you may need to clear cookies, clear web history, and change your Google search settings to see the "default" results, and you have less control over your position for your target keyword phrases in actual visitor searches.

Google "adsense privacy" - see my post about adsense privacy there on the first page? This blog was created in February of this year, it should not even be out of the sandbox - and is PageRank 0 still, but it is there on the front page. Want to know how I do it?

I generally start with the content - I'll pick a somewhat specific topic to write about (in this case the new adsense email), and I'll write the post. Then I go back and figure out how to market it. Occassionally, if I don't feel a particular inclination to write about something, I do use the Google Suggest (now built into Google front page) to pick a topic to write about. Either way, I almost always use this functionality to refine my keywords when I am finished with the post. How?

Simply go to the front page of Google (not inside of a search, or gmail, etc.) and start typing - see the list of words that pops up? Those are popular search terms that start with what you've typed (note: exactly what is in the box will not appear in the results). Look for words higher in the list - meaning more often searched, but with a lower number of results - meaning less competition. The less letters you type in (the more you can backspace) and still see your "target keyphrase" high in the list, the higher the "value" of the keyword. This does not mean you will get tons of traffic, it just means you will have an easier time getting to the front page of Google.

In the case of "adsense privacy" - it is a keyword that is not searched as often, but also has little competition, so I felt confident of my ability to rank. It does bring in some traffic, and I have a feeling people may start searching for it more after Google's deadline about the new AdSense privacy policy requirements on April 8. When I saw that my blog SEO ninja magic had worked, I decided to go for a keyword phrase with higher competition - "adsense privacy" has 7,000,000 results and shows up in the search suggestion list (unlike "adsense cookie"). And the blog SEO ninja magic works there too.

What is the blog SEO ninja magic?

• Stay focused on the key phrase you picked. You may pick 2-5 key terms for your tags and blog post, but stay focused primarily on one of them.


• Basic HTML blog SEO - when appropriate, use the acronym tag, h1 and h2 tags (hint: use CSS to make them smaller if they are too big!), bold and italics (through CSS styling, if possible), and link out with your primary keyword phrase as anchor text.


• Optimize the post title - this might be the most important thing, as it also affects the permalink. Use your key phrase first, with something to draw your audience in (like "AdSense Privacy? - Need a New Ad Provider") and make it memorable. You will want to set your blog title to [key phrase] | [blog title] (with the | symbol as a separator) if your blog is relatively new also.


• Valid HTML - Don't kill yourself over it, but try to take care of obvious errors. Run your post page through the keyword density tool and peruse the other fine free SEO tools at SEOChat


• Tags or labels - these are the SEO goldmine of blogging, as long as you use them correctly. I see many bloggers stuffing the tags full of keywords and never using the same tag for different posts. Generally, you want to label posts with between 2 and 6 tags of 2 to 3 words each. Hint: use the Google search suggestions to find $$$ keywords, then use those as tags!


• While we're on tags, how about some meta tags? Use those tags or labels as the meta keyword tag of that post, and make sure to add a meta description (usually the "teaser" part of the post, or make one up under 160 characters) and the title of the post as the meta title. Note: Blogger and Wordpress offer plugins to do this, but I would recommend doing it manually before using a plugin. You will want to tweak the results when you use a plugin, so you may as well learn to do on-page blog SEO from scratch.
  
  Update: I found a site that shows you how to optimize Blogger meta tags with the new Blogger templates.


• Don't fall for the trap. Many people think "adsense cookie" and "adsense cookies" (and similar variations, tenses, etc.) are the "same" key phrase, because they are generally aggregated as such during a search. However, when you are trying to rank, there is a difference between these keyword phrases. There is also a difference between quad core laptop and quad-core laptop (dash vs. no dash) and many other search terms people might expect to be the same - you can often see this in the suggestion box e.g. number of results changes when you add an "s" at the end.


• Pepper in related keywords - see the "search terms" and "keyword phrases" in the above bullet? I just went back to replace "these" and "terms" - making the post suddenly more relevant as far as Google is concerned, even though it did not really affect the readability to a human. Remember: write for humans first, then feed the robots what they need to see.


• Sitemap - Good news! If you have an RSS feed, you can just use that as your sitemap. Just submit it to Google Webmaster Tools, follow the instructions to verify, and you will be that much closer to being indexed! You can also check your index stats from here. Don't forget to submit to Yahoo! and MSN also. (How to submit your sitemap.


• Blogroll - This one is important; Get relevant bloggers and add their blogs to your blogroll. This increases how often your blog is 'updated', which will generally help the searchbots crawl your blog more often, and give you more "authority". As a side effect, many of those webmasters will also find your blog and link to you (It's ok to email them asking what they would like for the anchor text).


• Then just contact people - webmasters of similar sites and blogs, people interested in the topic of your blog. Don't be afraid to ask for [primary keyword phrase] [Blog name] as anchor text (instead of just the blog name), or ask people to comment on posts or your site (please comment on my site and this post in the comment area below). Leave relevant comments where you can tie in your post (don't spam). Email, Twitter, Facebook, IM, etc. Promote your blog or site in person. The greatest thing is that these people already share some of your interests, so you are making lasting relationships rather than getting people on your site for a few minutes so they can click an ad that gets you maybe a few dollars.


• Make it easy for visitors to share your blog with others - you don't want to waste all of that on-page blog SEO that you just did up there ^ (you are doing this stuff, right?) As an example, on your right you can see the user-friendly Tweetmeme, StumbleUpon, and Digg buttons, and below you will find the ShareThis button, which allows you to bookmark, blog, snip, buzz, and share this post just about anywhere on the 'net including Facebook, MySpace, Reddit, Sphinn, Mixx, and more - feel free to try them out and see how they work! If you need help getting these buttons working on your blog contact me.

That list of blog SEO tips should get you started, it might even get you to the first page of the search results (if it does remember who got you there!), and even if not you will have better ability to choose keywords and work them into your post. Let me know if anything is unclear, and please feel free to list other website and blog SEO tips that work for you in the comments.

Thanks for reading! Please share if you enjoyed these blog SEO tips.

"Blog SEO Tips" continued here...

Howto: Disable SELinux on Centos

How to Disable SELinux in Centos Linux

Occasionally, you will have trouble with selinux on Centos and need to temporarily disable selinux. Here is how you change selinux settings in centos and other red hat linux distributions:

• Edit /etc/selinux/config (e.g. $sudo vi /etc/selinux/config)


• Find the line:
  
  SELINUX=enforcing


• • a) If you simply want to set selinux to permissive mode - which will still warn you when something would have been denied
    
    change to
    
    SELINUX=permissive
  
  
  • b) If you are sure you want to completely disable selinux
    
    change to
    
    SELINUX=disabled
  
  
  and save (in vi type [Esc] :wq)
  

  



• SELinux will be disabled after reboot. To turn selinux off immediately, without rebooting use:
  
  $ sudo setenforce 0

• If everything works, edit your /etc/grub.conf and change it from this:
  

  



• To this:
  

  

That is how to disable selinux on Centos. Note: there is no way to uninstall selinux from Centos. This is as disabled as selinux gets.

You usually will not need to disable selinux completely. This may be useful for troubleshooting, but I would recommend trying to disable IPv6 and disable your firewall first (service ip6tables stop; service iptables stop) and see if you have another problem. Disabling selinux can come in handy for various testing environments and may solve a few obscure problems with certain software.

Links:

• Linux Security Cookbook
• SELinux Wikipedia
• SELinux Sourceforge
• Centos SELinux HOWTO

"Howto: Disable SELinux on Centos" continued here...

Toshiba Qosmio gets major upgrade: Quad-core laptop from Toshiba!

Update: There are less than 5 Quad-core Qosmio laptops remaining! Order today if you don't want to wait!

Click Here to Get Your Quad-Core Laptop Now!

My Toshiba Qosmio is an awesome, unbelievably powerful laptop. With a subwoofer. It might not be the only one out there, but this one also happens to leave most desktops, and even many servers in the dust as far as power. And I just found out Toshiba is sneaking in an upgraded version of my trusty Qosmio: They made a quad-core laptop! Sure it's not the first, but it's definitely the one that makes the most sense. The Qosmio line is the pinnacle of performance - I have the old Q701 and it's still better than most laptops released today. Except, of course, the quad-core Qosmio...

You can buy the quad-core Toshiba Qosmio X305-Q720 now!

Click Here to Order Toshiba Qosmio X305-Q720 17.0-Inch Laptop

Most Qosmio's have:

• 4 GB of DDR3 PC3-8500 (!) so I can have over 400 tabs in 40+ windows open (3 or 4 different browsers), while listening to music (on the subwoofer!), and the thing doesn't blink.


• Mostly because of the 7200rpm Hard Drive that opens my documents and even does the silly AutoSearches quick.


• 4 Speakers plus Subwoofer, Dolby Digital Surround Emulation that actually works!

The new Toshiba Qosmio X305-Q720 ups the ante by adding:

• 2.0 Ghz Core2 Quad 9000 CPU for those who think instant coffee isn't fast enough


• The GeForce 9800M GTS with 1GB GDDR3! HDMI output at 1080p.

It just blows me away that a laptop can do this. I thought I would have to immediately ditch Vista when I got this laptop, but I haven't had a single problem with it. Everything loads quickly, the search works, and yeah UAC is annoying but it's great for users who really don't know why they clicked there (and offers other protection), and most sysadmins know how to disable UAC on Vista anyway.

Everything about this laptop is great. The fact that it's very shiny is appealing, but the fact that the CD drive is in the front just makes sense, the amount of USB ports (5 USB + 1 eSATA) is impressive, the built-in multi-card reader is convenient, and the media strip is low profile and works well. The only negatives are the size and the fact that it only lasts about 2-3 hours on battery (pretty good for this much raw power). If you're looking at this laptop, you probably know this already. So just get it - do you really anticipate needing your laptop for more than an hour or two without a plug nearby? You won't find a better machine for games, system administration, CAD, or anything else for the price.

The two things that really surprised and impressed me about the Toshiba Qosmio were the lack of sound and heat. You see, when computers compute really fast, generally there are electronics wasting a lot of energy and outputting this as noise and heat; This computer runs nearly silent and runs much cooler than I expected, even when I do many things at once, which indicates some pretty serious attention to efficiency and stability. I honestly haven't gotten the thing to crash even though I probably should have.

Until somebody hands me a netbook with 2 Core i7's in it, this is the machine I will use to quickly navigate and process the vast seas of the Internet:

Get Your Toshiba Qosmio X305-Q720 17.0-Inch Laptop Now!

Not what you were looking for? Search here:

"Toshiba Qosmio gets major upgrade: Quad-core laptop from Toshiba!" continued here...

Internet Privacy? Another Google EPIC Fail

If you were concerned about Google and your Internet privacy after hearing about the doubleclick dart cookie (aka adsense tracking cookie), the doubleclick spyware, or the fact that Google AdSense may include popups, please sit down and remain calm. Oh, and delete your Gmail account.

The privacy group EPIC asked the FTC to investigate Google for their privacy practices on the cloud, among other things.

I hate to say it, but I told you so - it is extremely difficult to have privacy and security on the cloud.

UPDATE: Here is a link that explains this better: Privacy activist asks FTC to halt Google apps.

Not that this will do much good - EPIC has asked the FTC to investigate Google before.

And the government likes Google - all your data are belong to Google.

Hmmm... Just noticed this isn't the first Google Epic Fail this year, either. Marking all search results as malware for an hour. Good one.

Enjoy your cookies!

Nothing further.

"Internet Privacy? Another Google EPIC Fail" continued here...

Will the Internet survive Conficker?

The Conficker worm - also known as Downandup, Kido, and Downup - has become a serious threat on the Internet in the last several months. Microsoft is offering a reward of $250,000 if you find the creator, and Internet security professionals have been scrambling to keep up. Conficker.A was pretty bad, then Conficker.B infected over 1 million computers in 24 hours. Now there is a third, even more robust version, called Conficker.C, which does not focus as much on spreading itself, but significantly increases the worm's hold on an infected system.

Here is what the Internet security community knows about what Conficker does and how it interacts:

• Conficker supposedly does not spread through downloading or email, but installs itself when you plug in a USB drive or insert a CD, and it can even hack your whole network using brute force password cracking (especially if you have weak passwords). So if one system on your network is missing security updates, all networked computers could be compromised.


• Conficker disables system services and antivirus, and adds services to listen for traffic.


• Conficker pings common sites to test for Internet connectivity, gets the date from search engines, and gets your IP address using online tools.


• Conficker can lockout accounts, change user settings, and send user information out over the Internet.


• Conficker.B and Conficker.C can also block access to Windows Updates, antivirus websites, and many removal tools


• Conficker has the ability to download new code and update itself.

Conficker's signature move is downloading updated code - not the first worm to do this, sure, but certainly the most effective so far. The worm randomly connects to one of several domains and tries to receive instructions. Conficker.B could connect to 32 domains out of a list of 500. Now we have Conficker.C that can connect to 500 random domains out of a list of millions. Conficker's download dates that I've seen referenced are March 8, March 13, March 18, and March 31. Supposedly, Conficker.C will initiate another attack sequence on April 1 - please ensure you are patched by that date.

Conficker Cleaning and Removal

Download the Microsoft patch at http://support.microsoft.com/kb/962007 and then do the steps here

Bitdefender has released a removal tool that can remove Conficker versions Conficker.A and Conficker.B, but may not remove Conficker.C. Download and run BitDefender's removal tool to check for and try to remove Conficker.

Symptoms of a machine or network infected with Conficker*:

*Please note you may be infected even if no symptoms appear.

• 1. You are unable to install Windows Updates


• 2. You are unable to view security websites or download antivirus and anti-malware products


• 3. It takes a long time to log in to your computer.


• 4. You see strange popups or programs running.


• 5. Unusual entries in Task Manager, Services, Event Viewer, %Windir%\System32, or the registry


• 6. Strange network traffic, especially relating to network logins by administrator accounts

Conficker may be a decoy?

In case the existence of this worm is not bad enough for sysadmins and IT professionals everywhere, some Internet security professionals think that this whole mess might just be a distraction for a much more serious attack. Until recently, most security professionals assumed that the end-game for Conficker was just another botnet - a network of computers under a hacker's control. However, “We think this is a wide-scale distraction to hide data breaches,” said Ryan Sherstobitoff, chief corporate evangelist for Panda Security. “It does not appear in the variants of Conficker that they are building a botnet, but that wouldn’t surprise us, either. This is an attack we have not seen in some time and is certainly a warning sign for something more to come.”

I agree that this is likely a distraction for a major Internet attack - think about the possibilities. It's April fool's day, they could even send out a link that says "This is a virus" to everyone's contact list and they would still get a bunch of clicks. Network admins would be slow to react to the flood of "server down" notices also. And your customers might not feel the need to let you know that your website now just displays Lolcats (and spreads malware).

Please get the word out about this problem - share this article (using ShareThis below), blog or write about this on your website, talk about it in forums, and tell your friends. Update Windows systems (or switch to Linux), update your Antivirus and anti-malware (you do have both, right?), use strong passwords, and read Internet security news sites regularly.

Links:

• Conficker Technical details from CA


• Conficker.B infected 1.1 million in 24 hours - Ars Technica


• Conficker download schedule - PC Mag


• Cleaning Conficker - Keeping Your Network Safe From Windows Worm


• Conficker attack April 1 - eWeek


• Not all tools remove all versions of Conficker - Heise.de
• Microsoft offers $250,000 to catch creator of Conficker


• Conficker update 2 - The Tech Herald


• Kaspersky and OpenDNS team up against Conficker

What do you think - will the Internet survive Conficker?

"Will the Internet survive Conficker?" continued here...

Internet Security: Are we losing to "Malware 2.0"?

Have you noticed an increase in Internet threats and "noise" lately? It seems like there has been a surge of malicious activity on the web in recent months. Since I wrote the post about the AdSense DoubleClick tracking cookie a few days ago, I have come across quite a bit of recent unusual activity related to malware and Internet security - the Google DoubleClick network itself has recently shown malware on multiple publisher sites.

Google responded by blocking the sites - not just the ads - and displaying a blatant "This site contains malware" warning to visitors. This decreases the publisher's reputation and costs the publisher time, money, and customers - but keeps Google looking like the hero that responded quickly to an outside threat...

A Google spokesman said: "Our scanners have found a few instances of these malware ads in the DoubleClick network. As such, we've added these domains to our malware list and are in the process of removing any offending ads from our ad network."
- From The Register - DoubleClick distributes malware (emphasis mine)

It seems to me that many recent hacks and threats exploit the things we all like about Web 2.0:

• it's connected
• it's fast
• it's everywhere
• it's personal, and
• it's always on

This is troublesome, because it is practically impossible to continuously monitor all of the data aggregated, repeated, mashed up, linked, regurgitated, and spewed into the massive expanse that is the Internet through new applications and websites by new people and robots every hour.

Here are just a few examples of recent web 2.0 threats and other Internet incidents:

• DoubleClick Distributes Malware
• There have been multiple Twitter security incidents
• The personal data of millions of jobseekers was compromised - including passwords - when Monster.com was hacked - for the second time
• BlogCatalog distributed malware (Please note, this may have been related to the DoubleClick incident
• Spotify, an online music service, was hacked, and may have distributed malware. Spotify user details were compromised in the hack
• The web site of the scientific journal, Nature, was hacked. User login credentials potentially exposed in nature.com breach

I think the scariest part is this:

"...no new malware variants introduced in the Top 10 for two consecutive months."
- Pro Security Zone, based on Fortinet threatscape report. Super-Worm emerges in Fortinet threatscape report for February

combined with this:

"BitDefender’s list of top threats for February dominated by the drive-by variant of malware activated during website visits"
- Pro Security, based on BitDefender's threat list: Auto-downloads dominate February threat list

Basically, in addition to the usual email, file, download, and popup malware you now must watch out for auto-download attacks and malware that "activates" when you visit a reputable site, look at AdSense or Doubleclick ads, Twitter, Facebook, or simply open your browser.

It might be time to slow down, Internet (especially Web 2.0). We are developing applications too fast. We are neglecting Internet security and online privacy to a point that it is getting difficult to tune out the Internet "background noise" and focus on productivity. We would rather give the users the fully connected always-logged-in remember-me target-my-ads ooh-thats-pretty just-tell-me-where-to-click Internet.

I think we should step back, re-examine user goals, and clean up the junk floating around in the World Wide Web.

How to (hopefully, maybe, sometimes) stop popups, trojans, worms, and other malware while surfing:

• Get a good virus scanner and spyware blocker
• Run full scans regularly
• Keep your operating system, browser, and all other programs up to date
• Turn your computer off regularly
• Never allow sites to keep you logged in, remember your password, or log you in to any other site
• Clean up your temporary files, and remove as many unused programs and links as possible
• Check your system files and folders, as well as running processes regularly. Know what should be there so you will quickly see when something is wrong
• Do not assume https is safe
• Avoid typing your Bank account, Routing, Credit Card, Driver License, Social Security Number, or any other "severly identifying" information into a text box, form, widget, email, chat, or any other application online or even on your computer as much as possible
• Use safe surfing browser extensions like AdBlock Plus for Firefox
• Observe symptoms and get help if your computer or browser does something suspicious or unusual
• Regularly check security sites such as those linked in this post for threats
• Use Scroogle to search
• Use Privacy Choice to opt out of all ad networks
• Clear your cache and cookies when you close your browser, and manually after you see ads
• Consider disabling cookies altogether, along with JavaScript and all popups.
• Block ads using your hosts file. Doing this sets the "location" of each ad network in the list to your local computer, so you will only see errors instead of ads from those providers, and never connect to them (note: some malware modifies the hosts file, circumventing this protection). This technique allows you to allow some ads if you choose. Here is a regularly updated ad-blocking hosts file in plain text. Try to avoid the ones that want you to download a .bat file or other executable. Your hosts file is usually in C:\Windows\System32\drivers\etc in Windows XP and has no extension. Back it up before changing or overwriting!
• In general, never ever ever download files with funny names, lots of special characters, and never run a program from the Internet
• Similarly, never ever pass things on to your whole contact list, reply to chain letters or forwarded mail, or click anything even slightly suspicious
• Most importantly, think before you click!

Links:
DoubleClick distributes malware
Pro Security Zone - How to clean Downandup
The Age - Twitter accounts hacked
Telegraph - Top recent hacker stories
TechWorld Internet Security
Daily cyber threats and internet security news alerts
Malware - Breaking Business and Technology News at silicon.com

Please add your thoughts, ideas, questions, or comments below.

"Internet Security: Are we losing to "Malware 2.0"?" continued here...